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Your Movement Practice


the ABC's of what it takes & how to
be successful

Available thru August 2020

Let these experts help you adapt your rehab, movement, or wellness practice to the virtual world.

Encore and Bonus day added!

After 7/20/20, you can find them in the Online Business Presence Membership vault.

You can view and download the full summit schedule below.

To find out more about our expert speakers, click on their names.

Share the Summit With Your Friends - They have until the end of August 2020

What will YOU get by upgrading?

When you upgrade you also get:

These online entrepreneurs, coaches, and email marketing experts from around the world are here to make it easier for you. Most importantly, they’re teaching from experience, not from theory. They know that the right strategy or insight, properly applied, can change everything.


The Incredible Bonuses! 

  • TWO Q&A sessions with Cynthia Allen and Arlene Klein – We will be answering questions about moving your practice online that are submitted to us and take a few live questions too. Wed., July 22nd at 6 pm EDT and Friday, July 24th at 11:30 am EDT

  • Introduction video on how to use Canva. Use Canva’s drag-and-drop feature and layouts to design, share, and print business cards, logos, presentations, and more.

  • Develop a Content Marketing Strategy checklist downloadable

  • 10 Mindful Quotes compliments of Blue Dot Digital Marketing and Online Business Management

  • Bonus Day – 3 Live Sessions from July 18th with Justin DeMers, Navid Moazzez, and G&J Georges Wansek & Janelle Lester!

Exclusive Guidebook 


Your Online Presence – What Do You need? 

Guidebook by Arlene Klein


This guide will assist you with prioritizing your online elements by:

  • Tracking your notes of each session

  • Goals for your business on the subject

  • Rate your need, from 1 through 10

  • Complete your own by saving a copy to write in online, or print to handwrite

Have this guidebook ready to review during Arlene’s session.


To find out more about our expert speakers, click on their names.

Feldenkrais Practitioner and Trainer, Business Coach
What it takes to build a practice - on or off line
Interviewed by Arlene Klein

Practitioners often think that sharing their work is the best way to get clients.

Unfortunately, this means that you might be unaware of the skills you need to attract and enroll clients and build a business that supports your practice. And that means you could be focusing your efforts on refining what you already know instead of getting the skills you need to expand your reach so you can help as many people as possible.

In our time together, we’re going to look at the 3 critical areas of building a practice. When you commit to mastering the skills involved, you will find yourself well on the way to becoming the practitioner who has the practice you want—and loving your business, too!

Professional Speaker
Stories that sell on social

If you’ve ever wondered why some people can sell their products and services, while others struggle, this session is for you. Learn how to craft stories that attract your people, how to be dynamic in delivery and where to share them for the biggest impact.

Stories have carried the world through history – they are the vehicle for tradition, art and raw emotion. And, using them in your business could make a difference between success and failure. Simply put, stories sell.

Join Twist on a dynamic adventure where you’ll learn to tell better stories and tell stories better.

Contributor for Entrepreneur.com, Online Marketing Strategist focused on helping entrepreneurs build, grow and scale their businesses
Branding your business to stand out

Your brand is your client’s first impression of you. So how do you create a brand that not only showcases who you are but allows you to stand out in your marketplace?

Paul brings his expertise to teach you actionable things you can do to design a business brand that reflects you!

Bachelor of Arts in Dance, Masters of Teaching, Feldenkrais® Professional Training Program
Dancer turned program creator - steps it takes to build an online business

The recent online learning industry growth (and I predict it’s only going to get bigger) means that there is a great opportunity for anyone interested in turning their knowledge/passion into a profitable online course.

There is a way to build a program with ease and sell it before you even create it. This talk will dive in-depth into my own personal journey building a course from scratch myself and guide you to get started in turning your knowledge and expertise into an impactful and profitable online course. I will give you an outline of two different models.


To find out more about our expert speakers, click on their names.

Photo of Justin Demeirs
Getting your online video to look and sound professional
Interviewed by Arlene Klein

Video can be complicated and confusing… but it doesn’t have to be. I want to help you take the magic of what you do in person for your business, and take it online so you can continue to serve and connect with the people who need you.

Join me to learn the simple tips and strategies for professional looking and sounding online video — no fancy technology required.

Psychology Background, TEDx Speaker, Two: time published author, Online Marketing Strategist focused on Relationship Marketing
Become a conversation catalyst: turning your social media followers into clients through meaningful conversations

The art of conversation has been lost on social media these days. Melissa blends her psychology expertise and online marketing knowledge to teach you how to use social media as one of your BEST marketing tools to turn your followers into clients, create amazing business opportunities and become top of mind in your industry!

Website Designer and Digital Strategist
How to design a homepage that converts

I’m going to show you how you can design a homepage that will help you attract more clients and sell your services and offerings.

Building sustainable online programs with ease

I will be training you on how to post to all of your social networks in one step and automatically repost your best posts.

We will also discuss creative campaigns that will generate new clients from the ones you already have via referral marketing.


To find out more about our expert speakers, click on their names.

Georges, Owner of “Zero Stress WordPress Lab,” a WordPress coaching membership
Janelle, Owner of “My Cattail Club,” a subscription box and digital membership
The low-tech way to grow your practice with a membership
Interviewed by Arlene Klein

The changes in our world’s culture invite us to change how we show up in our businesses. Recent events have shown that many business models can be vulnerable.

Difficult times also bring opportunities; opportunities to step outside our comfort zones, to take a different path, to make adjustments and opportunities to grow.

Memberships have been around for a long time, and it is no surprise that today they are becoming one of the best business models. They offer a much wider reach to clients, recurring revenue, flexible work schedule and a way to grow that an in-person physical business doesn’t. One of the primary roadblocks to memberships has always been the tech side.

Today, we share with you how it is possible to position a practice online, as a membership, in as little as 30 days, while easing the tech burden.

The top email list building strategies that work now
Interviewed by Arlene Klein

Navid will be talking about what it really takes to build a highly engaged and profitable email list from scratch. He will also discuss how to extract the maximum dollar value from a small email list with list building and email marketing strategies like segmentation, personalized CTAs, and much more!

Secrets to creating an online course quickly & easily

How to Create Your First (or Next!) Online Course – Without Throwing Your Computer Out the Window!

You will discover: how to pick a topic for your course, the best ways to outline your course and the 5 questions you should ask about where to host your course.

Online Business Manager, Author
Online Presence Elements: How to Prioritize

Now that you have all of this information from various experts, do you feel overwhelmed?

I will help you reduce your overwhelm, by showing you how to take action.  Make sure you have “Your Online Presence – What Do You Need?” guidebook with you. 

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© 2020 Moving Your Movement Practice Online is curated by Arlene Klein, LLC

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Allison Rapp

Allison Rapp is an internationally known Feldenkrais trainer and business coach who teaches practitioners around the world how to attract and enroll clients and helps them discover that they love the business that supports their practice.

Alyssa "Twist" Light

Alyssa “Twist” Light is a professional speaker who helps businesses grow by utilizing the power of storytelling in every aspect of their operations, especially marketing. 

She does it on the spot. Right there. With business owners and salespeople she’s never met before, Twist asks a few questions and like magic comes up with marketing design, hashtags, positioning, value props, and branding. Her most recent success outside of her speaking work is Social Innovation Monthly, an offline subscription of social media “recipe cards” that help businesses engage in more powerful and consistent storytelling. 

Twist has spoken at Landscape Ontario’s Congress, Ontario Irrigation Conference, CreativFestival, Halton Police Service, Go Camp Pro, Social Tenacity, HortEast, and the Ontario Camp Association among others. A self-proclaimed lover of conferences, Twist’s mission is to make event planners look like superheroes and delegates feel like rockstars. 

She has also been a guest on dozens of podcasts, including The 6 Figure Events Podcast, Authentic Influencer, Service Business Mastery, Cody Builds a Business, Thought Leaders Business Lab, and Podcast Domination.

Paul Pruitt

Paul Pruitt has been an entrepreneur his entire life, building successful multi-million-dollar businesses in different industries, including real estate, photography, and online businesses. He has had many highs and lows in his entrepreneur journey and has successfully re-invented himself many times through his extensive knowledge of branding, marketing, and sales.
Paul and his wife Melissa are partners in business and life and when not busy coaching entrepreneurs, enjoy traveling and spending time with their family.

Angela McMillan

I teach the art of connection and online strategy. Including mindset, personal development, sales, and branding.

With five years of building online marketing campaigns, I bring all of this to the table in my coaching packages online.

There is no greater time than now than to do that thing you have been putting off. Times like these our planet needs people to step up and be leaders. Bringing your business online is the way forward. It’s the way it is now.

Justin DeMers

With over a decade of experience in the film industry mastering his craft, to traveling the world filming Emmy Award-winning documentaries, Justin has spent over a decade using video to build connections.
Now, as the creator of Click Go Live, he’s taught 1000+ online businesses how to confidently use video and connect with their audiences.

Melissa Pruitt

Melissa Pruitt is an Online Marketing Strategist and the creator of Instaposts, which helps entrepreneurs create engaging content on their social media channels. Her background in psychology bridges human behavior with social media marketing strategy, and this is how she teachers her clients to create deeper connections.
Melissa and her husband Paul are partners in business and life and when not busy coaching entrepreneurs, enjoy traveling and spending time with their family.

Susanne Rieker

Susanne Rieker is a website designer and digital strategist, helping yoga teachers to build a thriving business. Susanne is the host of the Blissful Biz podcast where each week she brings you the productivity tips, online course strategies, social media hacks, and mindset shifts that will help you create your dream business. She’s obsessed with the show Friends, gluten-free baked goods, and happiest when she can wear yoga pants all day long and work from my couch.

Craig Sherman

Founder of Sociamonials. 20+ years in marketing leadership roles. 

Georges Wansek & Janelle Lester

When you mix a patient, brilliant, web-builder from France (G), with a creative dreamer who avoided tech from Minnesota (J), you get laughter, stories of adventure and a duo that helps membership sites come to life with ease, allowing business owners to build a bridge between their greatness and the people looking for it.
GJ values design, authenticity, and beauty in life.

Navid Moazzez

Navid is a lifestyle entrepreneur and the creator of Virtual Summit Mastery. According to the Huffington Post, Entrepreneur.com, and many online influencers, he’s seen as the world’s leading expert when it comes to hosting wildly successful virtual summits. Navid and his students have generated 100,000’s of email subscribers and millions of dollars in revenue from their virtual summits in just the past 12 months alone.


Navid’s mission is to show you what is REALLY working to build your highly profitable online business, wherever you’re starting.

Arlene Klein

Arlene Klein is an entrepreneur, project and marketing manager, and online business manager.
With 25 plus years in business management and a degree in Health Service Administration, her expertise has been with helping other health and wellness professionals. Though not industry-specific, she enjoys working across a variety of industries providing high level and personalized support and services.

As a Project and Marketing Manager creating and launching products in her membership site are her new passion. With excitement to embrace new technology, to keep up with the changing trends.

When not working Arlene loves spending time with her husband and two daughters.
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